The NERF Wireless Controller from Pelican has hit store shelves.

Performance Designed Products and Hasbro today announced the retail availability of the world’s first NERF video game controller, the NERF Wireless Controller from the Pelican line of video game accessories. Exclusively for the PlayStation 2 computer entertainment system, this sporty, comfortable and pliable foam controller is now available at retail outlets across North America.

This revolutionary 2.4Ghz Wireless NERF Controller is made from soft, squeezable NERF foam on the outside, and features rock solid Pelican performance on the inside. Available in red, black, blue and orange, the NERF controller has an approximate retail price of $29.99. The controller features Pelican Smart Play Technology, with an extremely comfortable covering that feels soft to the touch, but its firm grip, unique tactile experience, and high performance will deliver on quality to serious gamers of all ages.

“The NERF controller will be a must-have peripheral for PlayStation 2 gamers this fall, especially for those who favor high intensity games,” said Tom Roberts, CTO and Senior Executive Vice President of Performance Designed Products. “The Pelican line of video game accessories is a trusted name in peripherals among gamers everywhere and the Nerf controller will continue that tradition.”

About Performance Designed Products
Performance Designed Products headquartered in Los Angeles, CA, is a creative force that designs, develops and manufactures video game systems, accessories and audio peripherals for the consumer electronics channel. PDP is the parent company to four exciting brands: Pelican, the premier 3rd party video game accessory company in North America; Score, an innovative offering of video game cases and bags; Headbanger Audio, a high-end line of performance audio and video products; and VG Pocket, showcasing a line of entry and mid level Portable Gaming Systems. Performance Designed Products is committed to providing consumers with quality innovative products to enhance their entertainment experience and lifestyle.

About HASBRO
Hasbro (NYSE: HAS) is a worldwide leader in children’s and family leisure time entertainment products and services, including the design, manufacture and marketing of games and toys ranging from traditional to high-tech. Both internationally and in the U.S., its PLAYSKOOL, TONKA, MILTON BRADLEY, PARKER BROTHERS, TIGER and WIZARDS OF THE COAST brands and products provide the highest quality and most recognizable play experiences in the world.

Performance Designed Products, Pelican, Smart Play Technology, Score, Headbanger Audio and VG Pocket are trademarks of Electro Source LLC / Performance Designed Products. PlayStation is a registered trademark of Sony Computer Entertainment.