Malcolm Owen On April 1, 2011 at 7:04 am

Zhu Zhu Puppies are now available for your Nintendo DS! Caring, feeding and playing with a virtual non-existent yet minorly cute puppy has never been so much fun, and amazingly it’s rated by the ESRB as E for Everyone! Rejoycing!

Full press release after the jump…

Activision Publishing, Inc. (Nasdaq:ATVI) and GameMill Entertainment, LLC in association with Cepia LLC, today announced their newest title ZhuZhu Puppies™ is available now exclusively for the Nintendo DS family of handheld systems.

In ZhuZhu Puppies™, the player has the ability to bond with their own cute and personalized puppy. Players will become intimately acquainted with their puppy and get to take care of it, just like a real pet, by walking, grooming, and feeding it. If they successfully care for their puppy, players will receive merits which can then be accumulated and used to spend at the pet shop. Different game components, including songs, games, and a full customization menu, make this one of the most personalized and specialized virtual pet experiences.

ZhuZhu Puppies™ is available for purchase on Nintendo DS™ for $29.99. For a limited time only, Freckles, the adorable puppy character, will be offered as an added incentive in exclusive bundle packages. This game is rated E for Everyone by the ESRB. For more information about the ZhuZhu Puppies™please visit www.activision.com or www.gamemill.com.

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